Fair Play
Play is a fundamental human right included in the UN Convention on the Rights of the Child, along with the right to life, health, education, or protection.
We’ve always believed in the power of play as an instrument of cohesion and union between people, as a tool for transformation, and as a catalyst for change.
Our intention, as a brand and as a company, is to highlight its benefits and take it to the most unsuspecting places, however unlikely they might seem. Playing can bring out a smile in the most adverse situations, of brightening up the toughest days, of alleviating stress and bringing out our most optimistic side.
That’s why we’re committed to giving back part of what society gives us through various collaborative projects with associations and
institutions in different areas, such as health, education, and childhood. By donating game tables to the Pediatric Cancer Center Barcelona of the Hospital Sant Joan de Déu, or to the Casa del Xuclis, a residential center run by the Association of Family and Friends of Children with Cancer in Catalonia (AFANOC), we’re striving to make the hospital stays of children with cancer and their families friendlier. This year we’ve also launched a major project with the Rafa Nadal Foundation to help ensure that the vulnerable children cared for in its centers are integrated into society through goals, sport, and education.
Regardless of our identity, age, gender, culture, or origin. Enjoying play is essential and fundamental right for each and every one of us.